yomiyomi

A brand aiming for a world where memory lives on through objects. As its first product, yomiyomi develops and sells a “memory-summoning sticker” that plays back a video message with just a wave of your phone. It shifts the ownership of memory from people to objects, proposing a new way of holding memory: letting an object carry it. Going forward, yomiyomi aims to move beyond a single product, implementing the relationship between memory and objects into society across a range of expressive forms and genres.